Description

Re-Imagine Ontario (RiO)
Duration: 8 weeks, Full-Time
Location: Oakville & Peel/Halton Communities
Working Title: Digital Marketing Coordinator

Rate: $18/hr.

About Re-Imagine Ontario (RiO)

Re-Imagine Ontario (RiO) is a registered charity based in Oakville, Ontario, dedicated to improving the health, education, and employment of vulnerable youth and seniors. RiO operates multiple community programs, including:

• G.A.M.E. – mentoring through sports and outdoor activities for vulnerable male youth.
• SeniorsOnTheGo (SOTG) – medical transportation and wellness services for seniors.
• Youth Employment Programs – job readiness and skills development.
• West of 55 Friends – an isolation and social interaction program for seniors.
• BEECH – Camp program for children
• Community Outreach & Special Events.

This summer role supports digital expansion, engagement, outreach, and technology-driven communications across all RiO programs.

Job Summary

The Digital Marketing Coordinator will support RiO’s communications, outreach, and digital presence. This position is ideal for a creative individual looking to gain hands-on experience in digital marketing, content creation, social media strategy, analytics, AI-powered tools, and community outreach within a non-profit environment.

The Coordinator will help tell the story of RiO’s mission, highlight our impact, promote community programs, and support volunteer and participant recruitment through high-quality digital content.

Key Responsibilities

Digital Marketing & Communications

• Develop and schedule engaging social media content for Instagram, TikTok, Facebook, X, LinkedIn, and YouTube
• Create graphics, reels, short videos, and digital posters for RiO programs
• Write captions, news updates, and outreach posts tailored to youth, seniors, parents, and community partners
• Assist in updating the RiO website with fresh content, program info, and volunteer opportunities
• Help design digital ads or targeted campaigns to reach diverse communities

Content Creation & Storytelling

• Capture photos and short videos at RiO programs and events
• Develop human-interest stories, youth success spotlights, volunteer highlights, and program showcase materials
• Assist with newsletters, email marketing, and impact stories

Technology & AI Skills Development

The student will:

• Learn and use AI tools (e.g., Canva AI, ChatGPT, CoPilot, Adobe Express) to assist with content drafting, design, and creative workflows
• Learn digital analytics tools (e.g., Meta Business Suite, Google Analytics)
• Apply basic SEO techniques when updating website content
• Support digitization of RiO’s internal resources (flyers, info sheets, procedures)

Program Support (as needed)

• Assist staff in running youth and seniors programs (e.g., G.A.M.E. SOTG, JOBS, CAMP and events)
• Support administrative tasks such as data entry, lists, volunteer materials, and communications
• Help with community outreach to families, youth, and senior-serving partners

Qualifications

• Must meet Canada Summer Jobs eligibility (ages 16–30)
• Strong interest in digital marketing, communications, technology, or social media
• Experience with TikTok, Instagram Reels, Canva, or similar creative tools
• Basic understanding of video editing or willingness to learn
• Strong writing skills and attention to detail
• Ability to work collaboratively
• Comfortable photographing and filming events
• Interest in social impact, youth development, community services, or non-profit work

Assets 

• Experience with AI-assisted design or content tools
• Graphic design experience
• Website content editing (WordPress, Wix, etc.)
• Experience working with youth, seniors, or community groups
• Access to equipment capable of producing content

What You Will Gain

• Real-world experience in digital marketing for a non-profit
• Exposure to AI and digital tools used in modern workplaces
• Experience supporting youth programs, senior programs, and community initiatives

How To Apply

Re-Imagine Ontario strives to build an inclusive workforce that reflects the rich diversity of the communities in which we live and serve.  All qualified applicants may apply. We strongly encourage applications from persons with lived experience in the communities we serve, including the black community, within Halton and Peel.

Please apply here or send your resume to careers@reimagineontario.ca if you're interested or to learn more. Please put "Summer Student - Digital Marketing Coordinator” in the subject line.